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WINE WEBSITE DESIGN

 

Drive Your Brand’ s Web Traffic 

 

Most consumers will discover your brand online through your website or social media. According to Think With Google, nearly 60% of people discover their favorite brands through a digital platform, which is why a well-planned and designed website is critical to your success. Your site should tell your brand story, generate interest, create a clear path to purchase, provide seamless functionality across all devices, and include a simple content management system to allow your team to keep your site up to date.  All of your digital touchpoints, including social media, should align and send a consistent and compelling message about your brand. Our expertise includes:

  • • Winery Website Architecture
  • • Winery Website Design & Programming
  • • Ongoing Website Maintenance
  • • E-commerce Integration
  • • Email Marketing Campaigns
  • • Social Media & Campaign Strategy
    • Photography
  • • Videography
  • • Copywriting

Lets_Talk

 

About Us

 

For 50 years, CF Napa Brand Design has set the standard in the drinks industry. Under the leadership of Owner & Creative Principal David Schuemann for the past
24 years, we have developed and restaged countless brands through story, packaging, and visual ethos.

CF Napa’s expertise lies in our process—from project conception to conclusion, we balance listening with leading to execute solutions rooted in strategy that connect strongly with consumers and drive sales, whether in the domestic or international marketplace.

  • • Alcohol Brand Experts
  • • 50 years of experience creating strategic solutions.
  • • Materials & sourcing experts, with best-in-class vendor relationships.
  • • White glove from start to finish.

Brands We Have Helped

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SHAFER VINEYARDS WEBSITE

We leveraged video of the brand and stunning estate to design a cinematic feel to the site. The homepage, wines, and visit sections all feature breathtaking video headers to transport the viewer to the estate. The homepage became a quick overview and link to the portfolio of wines, experiences available at the winery, and Shafer’s commitment to sustainability, making it easy for customers to quickly shop and learn more about the wines and estate.
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THE VINEYARD HOUSE WEBSITE

We created a website design that was driven by spectacular photography and drone footage interspersed with provocative copy that progressively animates to reveal the brand’s story as the viewer navigates through the website. An immersive home page video combined with sweeping views of the estate provides a virtual tour of the world-class estate.
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LONE EAGLE VINEYARDS WEBSITE

Located on the outskirts of Healdsburg, CA, the Lone Eagle vineyard is situated at a staggering 2,200 feet of elevation. This secluded and rugged locale is one of the most unique terroirs for growing Cabernet Sauvignon in California.  We created an immersive website where the viewer soars high above the mountaintop. Videos pan up through the fog, giving a bird’s-eye view of the spectacular Sonoma County landscape that surrounds the vineyard.

See The Full Project


In Our Clients ’ Words

“CF Napa knows and understands the Luxury and Fine Wine categories. They are very good at listening to the client’s brief and then developing a system of creative design. They have great account representation and are extremely responsive to the client’s zigs and zags.”

Mike Holden
CEO
Clos du Val 

 
 

“CF Napa was able to take our vision, and while it may have felt all over the place and lacked direction, they took it and put together packaging that was better than our wildest dreams. The attention to detail was second to none, and the end product was something we had dreamt of, but to have it come to life was amazing.”

Michael Baldacci
Director of Winemaking & Vineyards
Baldacci Family Vineyards

 

“We interviewed dozens of the world’s most famous label designers and with no margin for error or missteps in reimaging the Revana brand and the CF Napa team was the right choice.  They guided us through thoughtful processes and planning that was paramount to creating the identity that allowed us to create one of the most powerful labels we could have imagined. Revana collectors around the world have sent us photos of the labels telling us how much they love them.”

Jeff Lewis
General Manager
Revana Family Vineyards

 

Drink With Your Eyes®

 

Every day we make countless decisions based on the sensory information available to us, and many of these decisions are subconscious. In the aisles of stores or online, when we are not afforded all our senses, we often must make choices based solely on the appearance of a product.

We drink with our eyes.

This is our foundational belief at CF Napa Brand Design. Visuals profoundly impact consumer decision-making. When done strategically and perfectly matched to the consumer and the brand promise, the look and feel of the packaging captivates the consumer in three ways:

  1. • Encourages trial of your brand over others in the marketplace.

  2. • Reinforces quality of your product while they are enjoying it. Consumer testing verifies the power of packaging. A consumer may like or dislike an alcohol beverage when the only difference is the packaging; falling in love with the product when it is poured from a package they like and disliking the same exact product when in a package they don’t like.

  3. • Assists recall of your brand when they are ready to buy again.

Awards

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